Search engine optimization (SEO) is an internet marketing strategy that strategically considers how search engines work and how people search. This makes it possible for a website to be on the first page in relevant categories when anyone searches for goods and/or services.
Join us on Wednesday, January 23rd from 6:30-8:30 PM as Roy of Team Hypernet takes the mystery out of SEO and shows the steps to get your webpage in the top search engine results. If you are a business owner, be sure to come and pick up some great tips!
As a native of the Big Apple, Rebecca Baumgold often visited the magnificent New York Public Library. But she can't say it was a place she wanted to hole up and study or read for hours.
"It wasn't a welcoming place," Baumgold said.
At the Canton Public Library, where the West Bloomfield resident is the new marketing and communications manager, Baumgold sees a wholly different atmosphere than she experienced in New York.
"I like the community aspect of living in a small town. Having a library in my backyard is wonderful," said Baumgold, who moved to Michigan for her husband Jon's work as an ophthalmologist.
For the former magazine editor and hospital communications director, Baumgold admits marketing for a library will be a new adventure. "The concept of the library profession is brand new to me, but libraries personally have always been a part of my life," she said.
Have a product you're trying to market? Looking for advice on how to run your business or even just your life? Seth Godin breaks down complex principles in a very readable way. Here are some of his recent hits:
Tribes: We Need You To Lead Us -- how to leverage informal communities, even on the web