Site Redesign for New Logo
What You're Looking At
| Feature | Summary |
|---|---|
| Same site, different colors | No need to rock the boat — the now-familiar layout is worth keeping |
| Content-driven design | cantonpl.org has great content. Visual design should draw attention to what's important |
| Easy eye travel | Color and shape draw attention, but can also act as visual barriers. A consistent background means faster navigation and a more pleasurable experience |
| Conventional | Does not equal boring. Links that look like links make life easier |
| Hide distractions | Hide blog tags, but give the option to toggle them. Placement guides eyes down, not rightward |
| Action bar | Visually-solid area for catalog and chat reference. Chat uses "talk bubble" to meet expectations |
| More Action | Blog, forum, and feedback buttons on main and account pages to drive engagement |
Dec 04, 2009
- Brad Czerniak
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